Queen’s University spin-off Xuuk unveils technology today at Google
May 7, 2007 KINGSTON, Ontario – A Queen’s University Computing professor’s invention – to be unveiled today at Google’s corporate headquarters in California – provides a unique, affordable way for advertisers to track the effectiveness of their messages by measuring how many people are looking at their billboards and screens. Called eyebox2™, the portable device uses a camera that monitors eye movements in real time and automatically detects when you are looking at it from up to 10 meters away, without calibration.
Read More